Yazar "Durukan T." için listeleme
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An investigation of customer behaviours in social media
Durukan T.; Bozaci I.; Bugra Hamsioglu A. (2012)As a recent technological improvement, social media allows people to communicate with each other and the usage of social media has been prevalent recently. Although occurrence of consumption related interactions is inevitable ... -
Mobile number portability in Turkey: An Empirical analysis of consumer switching behavior
Durukan T.; Bozaci I.; Doğan T.T. (2011)Mobile number portability is defined as a system that allows consumers to change operator without a necessity of changing the mobile phone number. Since it gives consumers the chance of giving service from any operator ... -
Sources of "consumer stress": An exploratory research in banking sector
Durukan T.; Bozaci I. (EuroJournals, Inc., 2011)Studies, which investigate stress concept in terms of consumer behavior, are limited. The stress concept has not given enough attention in marketing science, although there are some studies which investigate stress that ...