An Evaluation of the Market Strategies and Decisions of the Contracted Broiler Enterprises in Bolu, Sakarya and Ankara via Analytical Hierarchy Process

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dc.authoridSipahi, Cevat/0000-0002-4434-1419
dc.authoridGür, Şeyda/0000-0002-4639-9657
dc.authoridTuncel, Seyfettin/0000-0003-3575-1835
dc.contributor.authorTuncel, Seyfettin
dc.contributor.authorEren, Tamer
dc.contributor.authorGür, Şeyda
dc.contributor.authorŞen, Gökhan
dc.contributor.authorSipahi, Cevat
dc.date.accessioned2025-01-21T16:35:36Z
dc.date.available2025-01-21T16:35:36Z
dc.date.issued2021
dc.departmentKırıkkale Üniversitesi
dc.description.abstractThis study was performed to evaluate the decisions of the contracted broiler enterprises for the integrated company selection in terms of 5 criteria (C1: Stability, C2: Crisis management, C3: Profitability C4: Flexibility, C5: Supply). In this study, 68 enterprises were selected with stratified random sampling among the broiler enterprises, operating in Sakarya (12.0%), Bolu (11.0%) and Ankara (3.2%) those constitute 24.2% of contracted broiler enterprises in Turkey in 2017. The research was conducted with two large scales (A and B) and two small scales (C and D) integrated companies in the broiler sector, where broiler enterprises produce under a contract. According to these 5 criteria, the optimum selection of integrated companies of broiler enterprises among A, B, C, and D was analyzed using Analytical Hierarchy Process (AHP). As a result of the analysis, the importance level of C1, C2, C3, C4, and C5 criteria among 5 criteria was found strategically significant at 46.0%, 20.0%, 18.0%, 10.0% and 6.0%, respectively. Thus, Cl criterion was determined as the most dominant criterion. The selection weights of integrated companies A, B, C, and D were 34.5%, 36.7%, 12.6% and 17.1%, respectively. This result shows that working with large-scale A and B integrated companies is strategically advantageous for broiler enterprises.
dc.identifier.doi10.22069/psj.2021.19046.1689
dc.identifier.endpage232
dc.identifier.issn2345-6604
dc.identifier.issn2345-6566
dc.identifier.issue2
dc.identifier.scopus2-s2.0-85127895496
dc.identifier.scopusqualityQ3
dc.identifier.startpage221
dc.identifier.urihttps://doi.org/10.22069/psj.2021.19046.1689
dc.identifier.urihttps://hdl.handle.net/20.500.12587/24166
dc.identifier.volume9
dc.identifier.wosWOS:000757010800008
dc.identifier.wosqualityN/A
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherGorgan Univ Agricultural Sciences & Natural Resources
dc.relation.ispartofPoultry Science Journal
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_20241229
dc.subjectMeat sector; Broiler enterprise; Broiler production chicken; Broiler integration company
dc.titleAn Evaluation of the Market Strategies and Decisions of the Contracted Broiler Enterprises in Bolu, Sakarya and Ankara via Analytical Hierarchy Process
dc.typeArticle

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